it won't hurt our feelings, really create an environment where they are as open and as honest as possible. at the end of the day, with focus groups, i always am aware that whatever people say, that's a huge difference between what they actually do. >> if you have any way of testing their actual actions. put the product up on the site as if it is for sale and see how many people click on it. >>> finally, we have this question from maggie. this is a situation that many small business owners have faced. one of our key employees isn't getting along with everyone else in the business. what should we do? this is hard. it seems like it would be easy. it might be the hardest question we have asked today. >> there is nothing more important than your employees ending the day and your customers with the success of the business. i would take this very seriously even though you might want to hope it gets better. i would facilitate as much conversation as possible between the two people and all the groups of people and try to solve it or make tough decisions as soon as possible. you don't want it to be